They will be working closely with KTO.
NewJeans are set to become the new face of Korean tourism.
According to reports on July 4, KST, NewJeans have been selected as the 2024 Honorary Ambassador for Korea Tourism by the Korea Tourism Organization. As a part of this role, the five members of the group will be working in collaboration with the KTO to promote inbound tourism to Korea.
NewJeans will be taking forward the baton of the Honorary Ambassador from Indian actress Anushka Sen, who was appointed in the same role by the KTO in 2023. Some other celebrities who have been bestowed with this role in the past include Brave Girls, actor Lee Jae Wook, and the virtual influencer Lizzie Yeo.
Needless to say, netizens are extremely excited about NewJeans’ new achievement, and many voiced their opinion of how they felt the group was ideal for this role.
- “It suits them~”
- “🎊🎊”
- “Bunnies, congratulations!”
- “These girls are really good enough to represent Korea.”
- “Congratulations 🐰💙 .”
- “A country that has Jjang-jeans (Awesome-jeans)!”
- “Jjang-jeans suit this role. Congratulations!”
Meanwhile, recently, NewJeans also created history by becoming the only K-Pop girl group to fill the Tokyo Dome up to the third floor with their first fanmeeting concert, Bunnies Camp. They are the third overall K-Pop group to achieve so, following SHINee and SEVENTEEN. NewJeans are also the fastest non-Japanese act to stand on the Tokyo Dome stage, having achieved it within a year and 11 months of their debut!
